25A – What’s Next?

Existing Market

Step 1: I believe that what is next for the existing market is a product that will benefit travelers in terms of comfortability in the plane for long flights. I haven’t yet figured out what the idea will be but I know that it will have to do with not only convenience but also aim for comfort. The market will be the same, middle-aged travelers and that love to travel in comfort and convenience, but also class.

Step 2: I interviewed three of my previous interviewees over zoom and decided to partake in a group call over Zoom. They mentioned that the idea I had would be hard to top but that it would be possible will the time I had before traveling was safe again. They also agreed that especially for people traveling in business class, comfort is very important due to the small seat sizes and they suggested warming pillows for necks or to sit on. I agreed with the idea because the AC on planes can be ruthless from time to time and warming devices would help with comfort a lot.

New Market

Step 1: I believe that my new market will be for kids aging from 8 to 14.

Step 2: Non-electrical scouter attached to carry-on bags are already a huge success for youngsters (my little sister owns one and is ecstatic with it) so I believe that an electrical scouter will be a success. I think that when parents are traveling with one and deem it safe, they will also receive pressure from their kids and be forced to get them one too.

Step 3: I interviewed my little sister and her friend who were both really excited with this new business idea and suggested I added very colorful colors and trademark figures on them such as Barbie.

Step 4: I think that my interviews only helped confirm my already existent beleifs that my new market would be a success. There will be some safety concerns, especially coming from parents, but I think that with the right technical experience and support, I can make my idea  huge success on the new market.


Comments

Post a Comment

Popular posts from this blog

6A – Identifying Opportunities in Economic & Regulatory Trends

1) Economic Trend: U.S. Consumed More Renewables Than Coal for First Time in 134 Years https://www.wsj.com/articles/u-s-consumed-more-renewables-than-coal-for-first-time-in-134-years-11590691919?mod=business_lead_pos6 According to  U.S. Consumed More Renewables Than Coal for First Time in 134 Years,  an opportunity exists to invest in renewable energy sources. This article is directly correlated with the economy because coal and its substitutes play a huge role in the global economy. I believe this opportunity exists because from the statistics presented by the article, more renewable energy has been used. Investing in renewable energy such a machinery that stray away from coal would have successful earnings. The people affected by this would be the entire population, but the opportunity would be tough and expensive to exploit, due to the cost of renewable energy consuming machinery. I saw this opportunity due to the fact that I am a huge renewable energy advocate. I am...
Read more

29A – Venture Concept No. 2

Image
1)     Venture Concept 1 ( with changes) My idea is revolved around a new product-based idea. The idea is a carry-on bag that has an electrical scouter attached on it. I had the idea sitting at an airport with my family, after four connected flights we had to take and attempting to find our next terminal in the vast new airport of Istanbul. By looking at the model carry on luggage bags with manual scouters, I came up with the idea of an electrical scouter carry-on bag. My customer profile is individuals aging from 24-50, with a passion for traveling, or traveling as a requirement from their jobs. They could be single or have a family, traveling alone or with family. My consumers will also demand a certain degree of style and class and put a lot of emphasis on the “look” on my product. I believe that even though Covid-19 virus has influenced traveling a lot, in a negative way, travelling will once again become a commonality in a year or so and that is the time to develop...
Read more

11A – Idea Napkin No. 1

1)      I am a currently a student at the University of Florida. I am initially from Greece and lived there for a significant part of my life. I speak fluent Greek, English, and intermediate Spanish. My talents and skills include music production and disc jockeying, learning material in a fast manner, and speaking different languages. I also have extensive social skills and consider myself a “people person.” Furthermore, I believe that arriving to the United States from a different country, really helped me learn how to adapt to new environments and overcome obstacles that come with it. I am studying business at the University of Florida and minoring in Spanish and have worked at a couple of different places, mostly interning. I have interned at several non-profits in different countries, such as Greece and Peru, and at a cellular company’s marketing team and different positions in a hotel. I DJ around Gainesville and I am part of Greek life at the University of Flor...
Read more